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cid:image003.png@01D7EC28.66B40600 Myntra Announces Khushi Kapoor and Vedang Raina as the Faces of FWD, its immersive Fashion destination for Gen-Z As part of this association, Khushi Kapoor and Vedang Raina will be seen in a campaign film, playing the role of effortless trendsetters Offering more than 67K styles across 500+ uber-stylish brands, FWD enables Gen-z shoppers with an immersive shopping experience, access to the best of selections, freshest styles, most viral trends, trend-spotting-to-shopping, photo search, daily drops and more Making up 52% of the country's population, the Gen-Z and Millennials have emerged as one of the largest consumer groups in India Bengaluru, 27 July, 2023: Myntra, one of the leading fashion, beauty and lifestyle destinations in the country, announces the onboarding of young actors and trendsetters Khushi Kapoor and Vedang Raina as the new brand ambassadors for FWD, a first-of-its-kind immersive fashion experience tailored for Gen-Z on the platform. As part of this association, the actors will be seen in a campaign film, playing the role of effortless trendsetters. Khushi Kapoor and Vedang Raina, among the freshest faces of Bollywood, are all set to make their much-awaited acting debut. Their undeniable fashion quotient and popularity with the youth of today make the budding actors the ideal personalities to represent the unbridled spirit, lifestyle, aspirations of Gen-Z. Khushi, the quintessential fashionista, has already made waves with her personal style, while Vedang embodies a versatile and suave fashion sense, true to his personality! Their sartorial sense of style captures the true spirit of Gen-Z and aligns with Myntra FWD's fresh, edgy and on-trend fashion offerings, making them the ideal choice to inspire and engage with the young, fashion-forward generation. By onboarding Khushi and Vedang to be the faces of FWD, Myntra aims to strengthen its bond with the Zoomers, further strengthening FWD as the go-to destination for the latest trends and unmatched fashion experiences. Myntra FWD, an immersive fashion experience for Gen-Z on Myntra, offers an easy discovery of an assortment of 67,000+ styles and access to an eclectic mix of 500+ popular brands from across the globe, catering to both men and women.