Thursday, March 19, 2026
JASHN AGNIHOTRI CELEBRATES THE BEGINNING OF FESTIVAL SEASON WITH FERVOUR
JASHN AGNIHOTRI CELEBRATES THE BEGINNING OF FESTIVAL SEASON WITH FERVOUR
Jashn Agnihotri wished her fans a very happy Gudi padwa, happy ugadi, and gives wishes for Chaitra navratri and a very happy Eid to follow with.
She mentioned about her zest for festivals right from her childhood days and that she loves to celebrate all the Indian festivals with great joy.
Jashn who has made her mark as a model and actor as she featured in famous campaigns of brands like Indian oil, Axe deo, Canara banks ,B4U channel and many others. And as she began her acting career with 'Ye pal' song in critically acclaimed film 'Indu Sarkar', pozst which she still continued to model in ads and was casted for big adfilms with actors like Karan singh grover, Ravi kishen,Sharad kelkar and many others ,as well as punjabi and hindi music videos ,few of which were big hits like Deewangi,Fall opposite Prince Narula,Dubaiwale,Ab teri Baari with Ayushman Khurana, 6 Ekkey opposite Shreyas talpade.
Meanwhile she was also seen in Bollywood films like Genius,Baaghi 2,Why Cheat India,India lockdown and webseries like Fixers and Bhram in small yet significant cameos. And she also started taking up roles in regional cinema, playing the lead roles in punjabi films like Chan tara, Jagga jagravan joga,Kutte fail,Thappa and others.
She was also seen in a theatrical release Hindi film Kaisi ye dor where she played the lead role and was praised by all industry bigwigs for her portrayal of Rashmi,the lead protagonist.
She looked excited about her upcoming work and said she will reaveal more details on her coming projects soon.
Post
First Gujarati Woman Producer Chanda Patel Represents WIFPA at Oscars 2026, Promotes Film Tera Mera Nata
Making a proud moment for the Gujarati film fraternity, film producer Chanda Patel became one of the first Gujarati women producers to reach the Oscars, representing the Western India Film & TV Producers’ Association (WIFPA) at the prestigious 2026 Oscars while also promoting her upcoming film Tera Mera Nata.
Patel, who serves as an Executive Committee Member of WIFPA, attended the globally celebrated awards ceremony on behalf of the association, highlighting the growing presence of Indian producers and filmmakers on the international stage. Her participation reflected WIFPA’s continued efforts to strengthen global connections for the Indian entertainment industry.
Apart from representing the association, Chanda Patel also used the international platform to promote her upcoming film “Tera Mera Nata,” starring Suraj Kumar in the lead role. The film promises an emotional narrative and Patel’s presence at the Oscars helped introduce the project to global cinema circles.
Speaking about the moment, Patel expressed pride in representing both WIFPA and the Gujarati film community at one of the world’s most prestigious film events.
As an active member of WIFPA’s Executive Committee, Chanda Patel has been involved in several initiatives supporting producers and strengthening the film industry. Her appearance at the Oscars highlights the increasing participation of Indian producers in global film conversations.
The Western India Film & TV Producers’ Association (WIFPA) continues to play a significant role in representing producers and promoting the growth of Indian cinema on both national and international platforms.
Post
FOMO: The Most
Expensive Emotion in Investing
Few forces distort one’s decision-making
as substantially as FOMO. Fear of missing out convinces investors that
opportunity is scarce, urgency is justified, and hesitation is costly. Stocks
begin moving, headlines amplify momentum, and price action replaces thinking.
The essential questions, why is this moving, what has changed fundamentally,
and what am I actually paying for, are often asked too late.
The cost of this behavior is not
theoretical. Even Dalbar’s Quantitative Analysis of Investor Behavior
points to the same pattern: the average retail investor underperforms the
broader market by 3 to 5 percentage points each year, largely because of
emotionally driven decisions like chasing rallies and exiting during drawdowns.
FOMO rarely announces itself as
recklessness. In fact, it often feels like confidence. But its impact surfaces
later in poor entry prices, rushed exits, and portfolios built around
excitement rather than conviction.
Overtrading Feels Intelligent Until the Math Shows Otherwise
If FOMO is the spark, overtrading is the
habit it creates. Constant access to markets, real time alerts, and endless
commentary make activity feel productive.
But activity is not insight.
Decades of research show that trading
more frequently does not improve outcomes. Rather, it degrades them. A landmark
study by Barber and Odean, “Trading Is Hazardous to Your Wealth,” found
that investors who trade most actively underperform the market by as much as 6.5
percent per year, after accounting for transaction costs and behavioural
errors.
That underperformance doesn’t come from
one big mistake. It builds quietly, trade by trade.
Each unnecessary trade introduces
friction through costs, taxes, and emotional noise. Over time, investors begin
to lose the ability to separate signals from distraction. Conviction gives way
to reaction. And what feels like engagement slowly becomes erosion.
In the long run, overtrading does not amplify
returns. It amplifies mistakes.
Why Insight Changes Behaviour Before It Changes Outcomes
The antidote to these patterns is not
restraint through force. It is clarity through insight.
Insight slows investors down. It replaces
impulse with context. Instead of reacting to price movement, decisions begin to
respond to information like valuation, earnings durability, risk pricing, and
historical behaviour. When choices are anchored to information rather than
emotion, the grip of FOMO weakens.
This shift changes the quality of
questions investors ask. Not what is running, but what is this worth.
Not what am I missing, but what am I risking. Insight does not
eliminate emotion. It balances it.
Ajmal Dubai Announces Ranveer Singh as brand ambassador and unveils “Your Unseen Power” campaign
Ajmal Dubai Announces Ranveer Singh as brand ambassador and unveils “Your Unseen Power” campaign
March 19, 2026 | National: Ajmal Dubai announces the appointment of Ranveer Singh as its brand ambassador, marking a bold new chapter with the launch of its latest campaign, “Your Unseen Power”. Known as a generational performer and the ultimate showman, Ranveer Singh perfectly embodies the brand's philosophy of celebrating one’s personality through fragrance. The collaboration brings together Ajmal's rich heritage in perfumery and a contemporary voice that resonates with a new generation of fragrance enthusiasts. In a moment that mirrors the scale of his stardom, the campaign takes over 575+ PVR screens nationwide today.
The “Your Unseen Power” campaign spotlights three iconic Ajmal Dubai fragrances, each representing a distinct facet of modern expression. Aristocrat is a refined woody-fresh masculine fragrance with a hint of Oud that reflects structure and depth; Aurum Summer is a vibrant fruity-floral unisex scent that captures warmth and effortless charm; while Wisal Layl is a sensual woody fragrance designed for intimate, memorable moments. Together, these fragrances capture the many dimensions of charisma and confidence, qualities that make Ranveer Singh the perfect face of the brand.
Ranveer Singh, Brand Ambassador, Ajmal Dubai, said, "Ajmal Dubai stands for heritage, craftsmanship and the idea that fragrance is an extension of personality, which is something I connect with personally. “Your Unseen Power” campaign reflects that spirit through fragrances like Aristocrat, Aurum Summer and Wisal Layl, each representing a different side of confidence, energy and intimacy. To me, these are not just perfumes; they are experiences that allow people to step into their own unseen power."
Abdulla Ajmal, CEO, Ajmal Group, said, "Ranveer Singh is more than a face for Ajmal Dubai; he shares our vision for self-expression and creativity. “Your Unseen Power” campaign combines 75 years of perfumery expertise with contemporary storytelling. We have always believed that the most powerful thing about a person is what cannot always be seen, and this campaign is our way of celebrating that unseen power."
Aristocrat, Aurum Summer, and Wisal Layl, along with Ajmal’s most popular fragrances are available across all major online and offline retail platforms in India.
Post
Ultra Media & Entertainment Group participates in “Hong Kong International Film & TV Market (FILMART)” by opening partnerships for International Integration Rights of their 4 new OTT Apps “Ultra Play, Ultra Gaane, Ultra Jhakaas & Simply South”.
Ø The Company will also be showcasing 3500 Plus Bollywood Films, 17500 plus TV Series & 4000 plus minutes of Animation Content, Micro dramas & various other short & long format content across diverse languages & genres from their rich stable
Ø They are targeting to acquire more than 100 titles of Content across various languages from the FILMART. It will be spread across Animation, Action, Costume Drama, Anime & Horror genres
Ø In addition, the Company will offer their “State of the Art” Film Preservation services to Production Studios & other IP Right owners who are looking for a reliable partner to make their old Content look brand new
Ø Ultra also opens up International Sales Enquiries for their various new films theatrically released recently & Co-Production possibilities for their upcoming big-budget films
March, 2026, India: Ultra will be exhibiting at the Hong Kong International Film & TV Market at the Hong Kong Convention & Exhibition Centre. Ultra will showcase 4 of their exclusive OTT Platforms: Ultra Play, an exclusive Platform that streams well-known Feature Films in Hindi. Ultra Gaane an exclusive OTT Platform that was launched with the primary objective of enabling viewers to enjoy songs accompanied by their respective audiovisuals. This platform streams Songs from Hindi Films across various genres & decades. It will also soon start streaming songs in Marathi, Gujarati & other regional languages. Ultra Jhakaas is a premium Marathi OTT Platform that offers Unmatched Content & Viewing Experience Globally. It streams Marathi Films, TV Series, Music, Nataks, Kids Animation & Cookery recipes & many more. Simply South : An exclusive OTT app streaming entertainment content in all the 4 South Indian languages from India ie Tamil, Telugu, Malayalam & Kannada
In Filmart this year, the Company will be presenting & pitching these OTT apps to other International OTT platforms & Connected TV Internet-enabled television providers. This will help these players to provide their existing & new customers a complete access to the content of all the Ultra apps. This will be a major value addition for their customers by giving more choices & enriching their entire viewing experience
In this edition, the Company will debut their new animation content slate: An action-adventure film called “Tarbo” & an animated episodic series called “The Jungle Boy”. They will also unveil their new micro drama slate with 3 titles: “Secret Bodyguard”, a family saga comprising of 35 episodes, “Love for Sale”, a light-hearted workplace series consisting of 31 episodes & Digital Dillagi, a romantic drama featuring 31 episodes.
The extensive content stable of Ultra consists of prominent Films, TV series, & Animation in Hindi & other Indian languages. It is spread across diverse genres ranging from family drama, comedy, action, thriller, horror, devotional, sports, fantasy, musical, mythological, historical & children's films & series. It also has a vast array of International films & series across various languages & genres
To cater to the ever-expanding global entertainment industry, participating in Filmart. Ultra is also extending its “State of the Art Film Preservation & Pre & Post Production Studio services”. The Studio, with its latest indigenous equipments & technology, provides a plethora of services like: Scanning, Film Restoration, Colourization, DI (Colour Grading), Digitization, Editing, Audio Designing & Mixing, Film Preservation, Upscaling, Archival Solutions, Dubbing & Recording in all Indian & International languages with 5.1 / 7.1 Mixing Studio & many more
In this market, the Company invites International Sales Enquiries for all platforms for their new feature films in different languages released in theatres over the past 1 year & Co-Production Opportunities for their upcoming big-budget films
Later this year, Ultra plans to add 3 (FAST) : Free Ad Supported TV Channels for India & the worldwide audience. Ultra is targeting to acquire many Content titles across various languages & genres from Filmart. It is in the process of creating multiple new YouTube Channels to exclusively stream International Content. Additionally, this new content will also add to the existing repertoire of the Company’s stable.
Few of the prominent International Film Festivals & Markets Ultra has participated in are: Cannes Film Festival, France, American Film Market, USA, Mipcom, World Content Market, : Moscow, European Film Market – Berlin, Seoul BCWW, The Asian Contents & Film Market, Hong Kong Film Market, International Film Festival of India & many
Wednesday, March 18, 2026
Post
Kajaria Doubles Down on Premium Home Leadership with ‘Log Toh Poochenge Hi’ Campaign Featuring Superstar Ranveer Singh and Rashmika Mandanna
New Delhi, 19th March 2026: India’s leading tiles and bathware manufacturer Kajaria has unveiled its latest television commercial under the tagline ‘Log Toh Poochenge Hi’, starring Indian cinema’s superstar Ranveer Singh and pan-India star Rashmika Mandanna. The new brand film is already generating strong attention, further amplifying the campaign’s growing popularity among consumers and design enthusiasts alike.
Built on the insight that thoughtfully designed homes naturally attract admiration, the commercial positions superior tiles and bathware as effortless conversation starters. The film features Ranveer Singh and Rashmika Mandanna as an accomplished Army couple hosting a senior Brigadier and his wife at their picturesque hillside home. Through understated moments of appreciation — from outdoor pathways and elegant living spaces to refined kitchen finishes and Kerovit bath fittings — the narrative subtly highlights Kajaria’s design excellence.
Blending warmth, pride, humour and relatability, the TVC concludes with a powerful message: when you choose Kajaria Tiles and Kerovit bathware, appreciation is inevitable — because “Log Toh Poochenge Hi.”
Conceptualized as a high-visibility brand push, the campaign continues Kajaria’s strategy of combining celebrity-led storytelling with sharp consumer insight to reinforce aspiration, recall and product credibility across India’s rapidly preimmunizing housing market. By seamlessly integrating both tiles and bathware within one cohesive narrative, the film further strengthens Kajaria’s positioning as a comprehensive premium home solutions brand.
Commenting on the association, Mr. Chetan Kajaria, Vice Chairman at Kajaria Ceramics Ltd. Said, “At Kajaria, we are constantly evolving to stay aligned with the aspirations of modern Indian consumers. Bringing Rashmika Mandanna on board alongside Ranveer Singh reflects our commitment to building a strong cultural connect with homeowners across regions, We look forward to leveraging this powerful partnership to further strengthen our engagement with customers and inspire beautiful living spaces across the country.”
Commenting on the campaign, Mr. Rishi Kajaria, Managing Director at Kajaria Ceramics Ltd. Said,
“With ‘Log Toh Poochenge Hi,’ our objective is to elevate the brand conversation towards emotion and brand ownership while showcasing modern design and uncompromised quality. Today’s consumers see their homes as an expression of identity, and Kajaria’s tiles and Kerovit bathware play a central role in enabling that aspiration. Bringing Indian cinema’s force Ranveer Singh and Rashmika Mandanna together in a relatable, story-led narrative allows us to strengthen Kajaria’s positioning as a complete premium home solutions brand while expanding our reach across every corner of the country, especially in the southern markets.
Ranveer Singh added:
“What I love about this campaign is how relatable the insight is — when you build a home with care and great design, it naturally becomes special. The film showcases that pride in a very fun, slice-of-life way. Shooting this with Rashmika was great, and I think audiences will really enjoy how the campaign put smiles on faces.”
Rashmika Mandanna said:
“This phase of life makes the idea of ‘home’ feel even more special to me, which is why this film felt very close to my heart. It beautifully captures how a home isn’t just about how it looks, but how it reflects your journey and the life you’re building together. The story has a lovely warmth to it, and shooting it with Ranveer brought such fun and easy chemistry that I think audiences will truly feel on screen.”
The TVC is being rolled out across television and digital platforms, supported by outdoor, print and cinema amplification. Kajaria expects the campaign to further strengthen brand salience in the premium category while driving cross-category adoption between tiles and bathware as it scales its integrated home solutions strategy.
--
Post
&TV Artists Share Their Gudi
Padwa Celebration Plans!
Gudi
Padwa, the vibrant festival that marks the joyous beginnings, brings with
it a sense of renewal, and positivity. Celebrated with colourful rangolis, the
hoisting of the auspicious Gudi, and delicious festive delicacies, the occasion
is deeply rooted in tradition and togetherness. For &TV artists,
Gudi Padwa is not just about rituals but also about reliving cherished
memories, spending time with loved ones, and welcoming new hopes for the year
ahead. Sharing their fond memories and celebration plans are Amitabh Ghanekar
(Panoti Mama in Gharwali Pedwali), and Shilpa Shinde (Angoori Bhabi in Bhabiji
Ghar Par Hai 2.0).
Amitabh
Ghanekar, who plays Panoti Mama in &TV’s Gharwali Pedwali,
adds, “Gudi Padwa has always been about tradition, family, and fresh
beginnings. I have fond memories of celebrating the festival with my family
back home in Maharashtra. The highlight was always putting up the Gudi outside
our house, which symbolises victory, prosperity, and good fortune. My mother
would prepare a grand festive spread with dishes like puran poli, batata bhaji,
and shrikhand, and we would enjoy the meal together after performing the
rituals. The entire atmosphere would feel festive with rangolis, new clothes,
and cheerful greetings from neighbours and friends. This year, I plan to
celebrate the occasion with my family and also share the festive spirit with my
co-actors on set. Festivals like Gudi Padwa remind us to pause, appreciate our
traditions, and welcome the new year with positivity and enthusiasm.” Shilpa
Shinde, who plays Angoori Bhabi in &TV’s Bhabiji Ghar Par
Hai 2.0, says, “Gudi Padwa holds a very special place in my heart
because it reminds me of the warmth of home and the beautiful traditions of
Maharashtra. As a child, I loved watching the colourful Gudis being hoisted
outside every house in the neighbourhood. My mother would wake up early to
prepare festive dishes like puran poli and shrikhand, and the house would be
filled with their delicious aroma. We would dress in traditional attire, visit
relatives, and exchange good wishes for the new year. Even today, I like to
celebrate the festival in a simple yet meaningful way by following the rituals,
spending time with family, and enjoying traditional Maharashtrian food. For me,
Gudi Padwa is all about positivity, gratitude, and welcoming new beginnings
with a smile.”
Don’t miss the fun on &TV every
Monday to Friday, Gharwali Pedwali at 10:00 PM, and Bhabiji Ghar Par Hai 2.0 at
10:30 PM. Stream all episodes anytime on Hindi Z5!
Subscribe to:
Comments (Atom)
