Friday, June 22, 2018

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~ Prem kahaniyan jo anokhi hi nahi, anhoni bhi hai ~ ~ Premieres June 23rd, every Saturday and Sunday at 10.00 PM only on &TV ~  Mumbai, 21st June 2018: We promised to be together forever. Nothing could take us apart – not even death. Even though my body has long gone, my spirit still lives on… my soul will always be with you. For true love, never dies. &TV’s latest offering Laal Ishq, a series of passionate love stories with a supernatural twist will launch on 23rd June 2018, to be aired at 10.00 pm on every Saturday and Sunday. Intertwined with romance and thrill, the show portrays love in a way that will make viewers question the clichéd happily ever after love stories. The episodic weekend series brings together stories designed by multiple creative minds – Dipti Kalwani (Sunny Side Up), Kabir Sadanand (Frog Entertainment) and Sachin Mohite (Jaasvand Entertainment). Furthermore, prominent faces from the television industry like Sayantani Ghosh, Priyank Sharma, Mahhi Vij, Zain Imam, Veebha Anand, Preetika Rao, Karam Rajpal, Niti Taylor amongst others will be seen donning various never-seen-before characters on screen.    Speaking about the new show, Vishnu Shankar, Head, &TV said, “&TV as a channel has always entertained and engaged viewers by offering a diverse palette of content, experimenting with new genres and adding different dimensions to existing ones. Laal Ishq is another addition to this unique repertoire, wherein we have on board multiple producers and creative heads along with some of the most popular faces of Indian television. Love as a genre is a favourite with the audience and we are adding a supernatural twist to it. The weekend timeline and episodic format of the show is sure to build intrigue and compel the audience to come back for more.”   Set in different backdrops, each episode will showcase a love story with a supernatural element in the form of an inanimate object – a rag doll, a magical statue or blooming jasmine flowers. As strange as the object might be, it will perfectly bring out the eternal and obsessive side of love that vow to keep viewers glued to their screens and on the edge of their seats. The supernatural twist plays a pivotal role in taking the story forward, where love, the strongest emotion known to man, overcomes death and mortality. 

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