Wednesday, February 8, 2012

spicy news

SWATI SHARMA IN “OVERTIME”

A professional anchor Swati Sharma has knocked on doorstep of Bollywood by getting lead role in a women oriented film “Overtime” being produced and directed by Ajay Yadav, Film’s shooting is in full swing around Mumbai locations. Swati a sweet girl from Delhi started her carrier as a anchor in live shows during her student life, she got success in right beginning and after graduation she got so busy that approximately she was anchoring for live shows of many corporate companies, she anchored for LG, ICICI bank, Idea, Tata, Vodafone, Airtel, Aircell, Sony, Videocon, Samsung, Godrej, Jet Airways, Indian Oil, Birla Tyres, Microsoft and many more. Swati also did anchoring for Bollywood films and tv shows like feature film ‘Housefull’, Zee’s Sa Re Ga Ma Pa, Pogo Funtakshari, Filmfare Magazine Launch etc.

In 2009 Swati came in Mumbai to explore her carrier in business capitol of India, Swati had to struggle in starting but her previous experience helped in creating a place for her in Bollywood and that’s how she met producer, director Ajay Yadav and bagged the role in “Overtime” where she is playing main protagonist. She is also doing two films with writer Masood Mirza which is going to launch very soon.





Fame Media

7, Park Paradise, Opp Green Park,

Oshiwara, Andheri (W) Mumbai-53
022-2635177 / 26361777 / Fax 022-40160777

09892222175/ 9146049520

Email: info@famemedia.in/ famemediaworld@gmail.com

Website: www.famemedia.in

When Nagesh Kukunoor got spooked!

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Director Nagesh Kukunoor seems to have developed a love for the paranormal. He was was recently the privileged first to get a sneak preview of Percept Pictures, first untitled film, ? (a question mark), post a first look unveiling.

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? slated for a February 17 release, traces the life of a group of seven BMM students, who on 10th November 2010, went to a place to shoot their final year project film. Few days later, their families received an sms stating that they were in serious trouble and needed help urgently. When the authorities reached the spot, they only found a hand-held camera.

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What happened with them was captured in that camera. The film is a compilation of actual footage was captured in real time; it has been compiled to duration of 1 hour 30 minutes with the visuals and sounds for public viewing.

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One clip leaked from the footage has generated a huge response by the youth on you tube. A whopping 10 lakh people have seen the clip in a matter of one week.. Donⴠbelieve it right!! Then please check http://www.youtube.com/trippletakemp

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And now it is a matter of intrigue for people and even the industry to see the footage but Percept Pictures prefers to let it remain exclusive. In fact, Nagesh Kukunoor, after being the first director to get sneak preview of the film reacted very excitedly praising the young directors for their novel idea and Percept for having faith in young talent, "I simply love the concept and the treatment. I was so caught up in the film... it was so gripping and involving!"

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Besides directors Shailendra Singh, Jt MD, Percept Pictures, Allison Patel and Yash Dave, Yusuf M Shaikh, Head - Distribution, Acquisition and IPR Management, Percept Pictures were part of the viewing with Kukunoor.span>While Kukunoor loved to get spooked, span>Percept Pictures is now planning to organize with shows on ValentineⳠDay (14th February evening/ night show) asѓcary Valentine⠣ouple tickets at price of one ticket!!

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Yours not to question. Yours to walk into the theatre with your Valentine and enjoy a spooky evening... If you miss it, there is always a spooky Feb 17 to catch up on ?, the globeⳠfirst untitled film, an enigma for the audiences.



A few days ago, the cast and the crew of Tere Naal Love Ho Gaya were shooting in Patiala and the
schedule was very long. Initially they did relish the food that was
served outdoors, but soon they including the soon-to-be married couple
Riteish Deshmukh and Genelia D'Souza longed to have ghar ka khaana
(home-cooked food).

According to our source, “The food that was served to all of them was
nice traditional Punjabi stuff. And everybody did enjoy them, but soon
got bored of eating from out every day. Besides, the schedule was a
long one. They wanted to have home-made simple food! When veteran
actor Om Puri heard of this he was moved. And since he has a lot of
relatives in Patiala (he had spent most of his childhood days there),
surprised all by calling for food from his house. All of them were
very touched by this gesture of his.”

“Thanks to him, we didn't feel like we were away from home as far food
was concerned,” confirmed an official from Tips, the producers of the
film.


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Starring Riteish Deshmukh and Genelia D’Souza, Tips Industries Ltd’s TereNaal Love Ho Gaya produced by Kumar taurani comes to a theater near you 24th February,2012.

World No 8 DJ Dash Berlin to take over Sunburn Arena Gigs

Get sunburnt with the god of vocal trance!

DJ Dash Berlin, rated the 'Best European DJ' at the IDMA's and the winner of the DJ Mag Top 100 Award for 'Highest New Entry' and placed at #8 in the world, is all set to take forward the new concept by Percept India called Arena Gigs.

In his three city tour that begins with Pune on Feb 9, followed by Delhi on Feb 10, Mumbai on Feb 11 and Bengaluru on Feb 12, Dash Berlin, known for his spell-binding performance at some of the worlds biggest festivals including the Electric Daisy Festival in Las Vegas, A State Of Trance 500 in Buenos Aires, Eurofest in Mexico City, Mayday in Minsk and the Sunrise Festival in Kołobrzeg promises music lovers a taste of some really amazing high octane performance.

Dash Berlin we can surely call him the god of vocal trance. The man has made big progress in a very short span of time. He was bought into the EDM family by none other than Armin Van Buuren when his massive hit Till the Sky Fall Down was featured on Armin's Universal Religion chapter. The track became one of the most memorable, global anthems that year and introduced a new line of trance with big happy drops.

After this in 2009 Dash started his own label Aropa under which he released the massive bomb Man on the Run with Cerf, Mitiska and Jaren. Soon after this came the high energy vocal track Waiting with Emma Hewitt. the track waiting won an IDMA award for the Best High Energy Track and in the same year his tracks Man on the run and waiting were nominated in the Best Trance track category. October 2009 marked the global release of his first album The New Daylight featuring the above three tracks with some top notch tunes like Ten miles and Wired. The more we say about dash's tracks, the less it is as they are filled with such profund beauty. Tracklist: http://itunes.apple.com/au/album/the-new-daylight/id335941919

In 2010, he made an entry in the Dj magazine top 100 Djs chart at a whopping #15 and won the Dj magazine's award for highest new entry. In 2011 Dash gave us some more big tracks like Disarm yourself, Earth hour and Better half of me . All of these were a global hit with better half of me featuring in Top 20 tunes of ASOT 2011 . This massive talent moved up 7 places in 2011's Dj magazine poll to #8 . We haven't even talked about his remixes yet and Dash Berlin is one man who does not need more introduction.

The four lucky cities who will witness the vocal trance master’s India Tour include Feb 9: Miami , Pune - 9pm onwards, Feb 10: Rockmans Night club – Delhi, Feb 11: Polo Club, Mahalakshmi Race Course, Mumbai - 5pm onwards and Feb 12: E-Zone – Bengaluru.

“Fans can expect a phenomenal evening with eclectic mixes where in a single stroke of the hour, once can groove to some amazing music, with neon light performances and the crowd going insane, a la Sunburn style,” said Shailendra Singh, Jt MD, Percept.

Speaking about his visit to India the hottest name in electronic music space, DJ Dash Berlin said, “Great crowds are what an artist craves for, and the Sunburn arena promises all that and more. India has always been a dream destination for me and I am looking forward to my performances in Mumbai, Pune, Delhi and Bengaluru from Feb 9-12.”

Percept India brought down the concept of Arena gigs to India for the first time in a special Sunburn tour. An Arena is usually a crowd capacity of a large audience, depending on structure of the Arena. The versatile venue had an intimate feel where all visitors were treated to fantastic stage views allowing them to enjoy the ultimate entertainment experience. As it such a huge area it gives room for a lot of creativity production and technology wise, with lasers, lights, sound, stage which gave the audiences the ultimate music and entertainment experience. Arena gigs happen all around the world and cities like London, Prague, Amsterdam are famous for such events. Popular EDM artists like Armin Van Buuren, Paul Van Dyke, David Guetta are some of the biggest DJs who travel all around the world for such gigs.

The Four-City Tour is presented by Central in association with Gitanjali. The Mumbai Event is in association with the Royal Western Indian Turf Club (RWITC).

Sunburn is a 3-Day Electronic Dance Music Festival held in Goa, India. Inaugurated in 2007, Sunburn is a synergy of music, entertainment, sports, food, shopping and lifestyle that attracts music tourism in Goa. In the past four years of existence, Sunburn has brought together renowned Indian and International DJs to entertain crowds of thousands over a three day period in the last week of December. With a variety of experiences to choose from, Sunburn caters to a wide Indian and International audience and highlights India as a Dance Festival destination to the world.

Shifanjali Rao shines on WomenⳠEra magazine cover page & fashion editionspan>february 2012

Sensuous-n-sexy Shifanjali Rao who has captured hearts with her scintillating charm, she shoots for cover page of WomenⳠEra Magazine.span>

Shifanjali is a cl-assic case of an ᵧly duckling⠷ho has transformed herself into a swan who tasted success due to her talent, perseverance, determination and dedication. Coming from a very simple background, she believes that 㔨e Future Belongs To Those Who Believe In The Beauty Of Their Dreams䠭 Go Big or Go Home. She didnⴠgo home but travelled across the globe doing shows that rocked audiences in many continents. Her beauty has been captured many a times in the calendar shoots, wherein she has been ᣡptured⠦or posterity! Shefanjali has a one-pointed agenda of being known as one of the most famous, prominent and beautiful women of the 21st century and the ultimate divine goddess. want to be the most admired ladies of all the time,䠳he expresses.

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㙯u become what you believe in and not what you wish or want What you truly believe. Sense of my own individuality and spiritual beauty and the choices that I have made at each turn of my life, have made me truly inimitable and given me a better sense of self,䠰hilosophises the girl who is all set to make it big. Watch this space!span>

Shifanjali has won the 18thspan>Lions Gold award for Lions Favourite Style Diva.span>which recognizes and felicitates outstanding contributions from various walks of life (Films TV, sports, business, medicine, NGO etc)span>was held recently. span>

Shifanjali has a foot-tapping number in Bengali film, janma⠤irected by Ashish Mitra!! And this beauty-with-brains has conjured up a mystical Bengali mix to begin a new chapter as the Bengali and Bollywood film industry beckons her. Stunning Shifanjali is taking centrestage even as a troupe of 100 dancers groove to the memorable tunes composed by the legendary Bhappi Lahiri. Sensational Shifanjali has earlier set the small screen on fire with music videos such as remixes such as Virus Infectious, Muqabla and Don King. With this, seductive Shifanjali is opening a new chapter in her film career even as she is set to stir film buffs with her forthcoming films in Bollywood and south India.

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Shifanjali Rao Brand Ambessdor of Binga Mineral Water And Also performed on Bappi Lehri Tunes in emotional Atyachar song Shifanjali was the show stopper in IFRW along with Prominent personality of Bollywood i.e Sushmita Sen & Neha Dhupia who walked the ramp. Shifanjali Rao wins 18thspan>Lions Gold Award for Lions Favourite Style Diva share the stage with big shot of bollywood industries i.e, Hrithik, Sharukh Rani Mukherjee and Priyanka Chopra.

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For Further Information Contact Parul Chawla:9833577407/9594621831/022-22926509

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Regards

Shilpi

Picture N Kraft

19/101 Mhada Complex,Oshiwara Garden Lane,New Link Road
Andheri (West) Mumbai-400053
Email-parulcpnk@gmail.com & parul@picturenkraft.com
Tel Nos.9833577407/࠰22 -22926509 / 9004136155

Farhan Akhtar shares ፹ Travelogue⠡t the launch of the HSBC-Makemytrip Credit Card Launch

Actor Farhan Akhtar, the traveller was at his scintillating best as he regaled and enthralled the audience present at the highly anticipated launch of the path breaking HSBC MakeMyTrip Credit Cards in a free-wheeling tete-a-tete with Purab Kohli talking about his varied travel experiences across the globe. The evening saw Farhan reminisce and thrill the audience with anecdotes accrued from his world wide travails both for business and pleasure and had everyone in splits with his ready wit and humour!

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The Hongkong and Shanghai Banking Corporation Limited (HSBC) in collaboration with IndiaⳠleading travel portal MakeMyTrip announced the launch of HSBC- MakeMyTrip Credit Card, a unique offering that does not confine customers to only air travel bookings with a particular airline but also provides a gamut of offerings related to travel and shopping with convenience and pay backs.

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Best Regards

Lily Ahluwalia

Media Representative for HSBC for this product launch

Tel: 9821157026/ 9619700105

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Sunidhi Chauhan unveils first look of AmulⳠrevolutionary ፥ro Gaam KathapareⳠmusic video

~ Month long campaign across radio, television and digital ~

Mumbai, February 8, 2012: AMUL today unveiled the exclusive launch of the unedited version of its signature folk song from the movie Manthan titled >Mero gaam kathapare⮠The song, was conceptualized and first created way back in 1976, by the Gujarat Co-operative Milk Marketing Federation Ltd. to celebrate the legendary story of the success of its co-operative movement in the lives of women farmers. Lending her voice to the song then was none other than Preeti Sagar.

Over 35 year since, times have changed, awareness has increased and the women farmers are far more empowered! Celebrating this empowerment and making the video more relevant to the day and age, the new version with refreshing music and visuals showcases Bharat catching up with India like never before. Bringing in the new look and crooning to the tunes today, is none other than the very talented Sunidhi Chauhan.

The 3 minute un-edited video which showcases the changing face of rural India, was launched by Sunidhi Chauhan and Preeti Sagar who was originally responsible for making the song iconic and won FILMFARE for the Best Female Playback in 1976. Supporting the same was also Managing Director, Gujarat Co-operative Milk Marketing Federation Ltd., Mr. R. S. Sodhi and Mr. Tarun Katial, CEO, Reliance Broadcast Network Ltd.

Originally inspired by the Shyam BenegalⳠHindi film named Manthan (The Churning), the song played to visuals of the movie set amidst the backdrop of the famous White Revolution of India (Operation Flood). Now years later, Gujarat Co-operative Milk Marketing Federation Ltd. has re-created the magic of Manthan which talks about how this independent womanⳠlife has enriched further and now is walking neck to neck with her urban counterpart be it technology, financial independence or education. The music video emphasizes on her contribution towards creating a healthier lifestyle for the society in general.

The song will be marketed across multi-media vehicles through a month long campaign and premiers on Reliance Broadcast NetworkⳠrobust media network across radio, television, out of home and digital.

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Speaking on the occasion, Mr. R. S. Sodhi Managing Director, Gujarat Co-operative Milk Marketing Federation Ltd. said, 㗥 are extremely happy to be part of this cooperative dairy development movement. It has always been our endeavor to create a positive impact and help enable rural women farmers to become more independent. IndiaⳊmilk production has increased from 25 Million MT in 1975 to 125 Million MT today. The video and music is a true depiction of where we were and where we have reached. We are happy to be telling this story of the bonding between rural milk producer and urban consumer to the nation through this campaignspan>

Amul has played an essential role in the lives of women and has been an excellent example of a co-operative organization's success in India, establishing itself as a uniquely appropriate model for rural development especially for women farmers. This song captures the spirit of this movement & is sure to captivate IndiaⳊimagination.

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About Reliance Broadcast Network Ltd.

Reliance Broadcast Network Limited is a multi-media entertainment conglomerate with play across radio, television, intellectual properties and out of home. It is part of the Reliance Group and specializes in creating and executing integrated media solutions for brands. 92.7 BIG FM IndiaⳊlargest FM Network with 45 stations, reaching over 3.6 crores Indians each week. BIG CBS A joint venture with CBS Studios International, USAⳠNo. 1 TV broadcaster which is launching 3 Channels, BIG CBS Prime, BIG CBS Love and BIG CBS Spark.‰G MAGIC marks the CompanyⳠentry into the regional entertainment space. BIG LIVE This division develops, executes and markets Intellectual Properties, integrated across RBNLⳠmedia platforms. BIG STREET In the business of acquiring and marketing of long term premium out of home inventory. BIG PRODUCTIONS - This division functions as a television content production house catering to the diverse creative needs of the Indian television landscape. For more information, log on to: www.reliancebroadcast.com

About GCMMF

Gujarat Cooperative Milk Marketing Federation is IndiaⳊlargest food products marketing organization. It procures 4 billion litres of milk annually from 3 million milk producers in more than 15000 villages, twice a day, and processes and markets its product range comprising butter, cheese, ice cream, fresh milk, yoghurt, milk powders, UHT milk, flavoured milk, ghee, paneer etc in 3000 cities and towns of India and 40 countries around the world. Its annual sales turnover in 2011-12 is estimated at Rs 12000 crores (US$ 2.4 billion). For more information, log on to www.amul.coop




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Warm Regards,

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Madhavi Mhatre| Senior Associate Consultant
ZZEBRA Public Relations Limited
4A | Diamond House | 35th Road | Linking Road | Bandra (west) | Mumbai 400050

D: 022.42005020 | O: 022.42005000| M: +91 9867841985| F: 022.42005001
E: madhavi@zzebra.net I madhavi.mhatre@gmail.com
www.zzebra.net

As the crew is shooting almost 4 hours away from Kolkata city in rural Bengal, they are having a tough time shooting the film.


The crew is staying in Kolkata city as no place to stay nearby the main location. It's essentially Rural Bengal, a place called Khanyan.

So the cast & crew have to travel a good 4 hours minimum daily. To begin shooting in the morning, they need to leave at an unearthly hour like 3:30am or 4:30am and get back only around 8:30/9pm, just about eat, do some preparations for the next day then hit the sack, for hopefully for 3 hours only!!

Also they had crazy crowds first two days of outdoors pouring in from all corners of the fields. They had people helping from all departments to lock up vehicles, ,farmers,motorcycles,cyclists and general fans so that they were not visible in the frame while shooting.p>

Balaji and Phantom Films is producing the film.

Vikas Bahl, one of the producers said - " The crew including Sonakshi and Ranvir are working very hard to finish the schedule on time even if it means sleeping only for 3 hours. The initial two days we had crazy crowds pouring in when they heard Ranvir and Sonakshi were in town. But now, things are under control."

Poonam Pandey pokes fun at Karnataka porngate!


Diva Poonam Pandey is having fun and cracking jokes about the two
ministers who were caught watching porn in Karnataka assembly and have
now resigned.

㲠ministers caught watching porn in assembly were confused souls.
They heard 'Get ready for erections' instead of 'elections'. #HEHEHEHr> Poonam joked on her twitter page.

㔨e Karnataka ministers at the assembly were actually celebrating the
commencement of Valentine's Week #porngate #heheheheh,䠳he added.

Poonam was not the only one to take a dig at the ministers. Ram Gopal
Varma and Chetan Bhagathad their own take at the porngate.

Chetan Bhagat retweeted some of the interesting excuses the ministers
could have offered in porngate.

t's give the poor ministers some #PorngateExcuses . Will RT the
best. "I was just checking download speeds on the 3G network.",r> Bhagat tweeted.

s my son's phone. I am just checking out how naughty he has been
these days. #PorngateExcuses,䠂hagat retweeted another one.

Ram Gopal Varma too jumped in the fray: nisters watching porn in
the assembly is a sure sign of an emerging and shining india..jai hor>
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Brand Poonam Pandey



Vipin Medhekar
Business strategist
9004143577
9867712222

Pre Valentine shoot with Madhavi Sharma at Shivas Salon Academy,Andheri West

Madhavi Sharma who has done more than fifteen music videos and a film in double role wanted to do something different this time.She planned pre valentine photoshoot with entire media.She got five changes and hair style done by Shivas at his academy in Andheri West.Madhavi Sharma also got Happy Valentines day tattoo done by Subhash of Shivas Salon.She told media that she did this photo shoot for getting a good and handsome guy who will send her lots of gifts on Valentine.She is also planning to start her own spa and fitness center.b>

n
Himanshu Jhunjhunwla
DWAPAR PROMOTERS
9820034501
www.dwapar.com

ZEE_TV_LOGO.png

Presents

logo_newsp.JPG
It's all about giving life a second chance ...



Mumbai, Monday, January 30: Some say that love happens just once in a
lifetime . But what happens when you lose that one person who meant
everything to you? While the institution of marriage is known to bring two
souls together in the most beautiful union ever, can a second marriage
become the glue that pieces back the shards of two broken hearts to make
them whole again? Even today, the prospect of remarriage is a taboo across
several parts of India, with conservative sections of society still frowning
at those who dare to start a life with a new partner. What makes the
re-marriage of Yash and Aarti even more challenging is the fact that they
are both parents to young children. Will their children be able to come to
terms with the idea of having a new parent enter their lives? Will there be
friction between the two sets of children, resulting in complications
between the partners? Only time will tell!

Premiering on Monday, February 20 and airing every Monday-Friday at 10:30
PM, Punar Vivah is a mature, progressive show that sensitively captures the
journey of a man and a woman, who having faced a debacle in their first
attempts at marriage, are brave enough to give life a second chance. The
show delves into the dynamics of re-marriage, showcasing the trials and
tribulations that are a part of re-adjusting to a second life partner. When
the man you called your soul mate leaves you for another woman, can you
possibly bring yourself to believe in the sanctity of marriage again? After
the woman you fell hopelessly in love with passes away, crushing your every
romantic dream, can you muster the courage to feel for another afresh? Will
the two be able to bring happiness to each others' lives and feel complete
once again? Will the two feel the same intensity and excitement that they
had experienced in their first brush with love?

Lending a rare intensity and depth to the male protagonist Yash is handsome
actor Gurmeet Chaudhary. His portrayal of the quiet, arrogant, widowed
father of two has impressed everyone who has seen the rushes of the show.
Kratika Sengar, who blew your mind away as the sword-wielding Rani Laxmibai
in Zee TV's historical drama Jhansi Ki Rani, charging away on horseback and
fighting with unmatched zeal for her soil, makes a comeback to the small
screen as Aarti, a woman who hasn't lost her spunk, charm or positivity
despite a painful divorce.

Speaking of her role in the show, Kratika said, "I have had the fortune of
working with Zee TV before as Rani Laxmibai on Jhansi Ki Rani and have
received immense appreciation for the role. Even today, people still
recognize me as Jhansi Ki Rani in public places, months after the show has
gone off air. After having essayed such a formidable historical figure, it's
very interesting to be playing the mature role of a contemporary Indian
woman Aarti who is the mother of a young child and on the threshold of a
re-marriage. The idea of giving life a second chance and attempting to find
happiness all over again is what appealed to me the most. I'll give the role
my best shot and I hope the audience accepts me as Aarti and gives me as
much love as they did when I played Jhansi Ki Rani."



Gurmeet said, "As a rather lively, mischievous chap who's up to some prank
or the other most of the time, it is quite a challenge for me to play
someone as intense, brooding, distant, cold and embittered as Yash. But that
is what I believe acting is all about. As an actor, Punar Vivah is quite
distinctly different from anything I have attempted so far. I am quite
confident the viewers will find this new avatar of mine most intriguing!"

Mr. Sukesh Motwani, Head- Fiction Programming, Zee TV said, "In keeping with
Zee TV's recently launched brand positioning of Umeed Se Saje Zindagi, we
are proud to present a new show that resonates well with the spirit of
enduring hope. Punar Vivah is all about being brave, giving life a second
chance and making new beginnings in search of love and happiness. It talks
about two people embarking on the quest of rebuilding their lives together,
following the loss of their respective soul mates. The treatment of the show
is extremely positive, progressive and mature. It's not a preachy show that
aims to propagate remarriage or drive in a serious, social message. It's an
intelligent, sensitive look at all that two people go through in readjusting
to a new partner after already being used to the ways of one. It is as much
about how their children cope with the upheaval."

The channel plans to launch Punar Vivah with an aggressive, interactive
marketing campaign that will stir up discussions amongst the viewers about
the issue of remarriage through a judicious mix of outdoor, print and
electronic media.The show is produced by Shashi Sumeet Productions. Shashi
Mittal who is co-producing the show with husband Sumeet Mittal has written
for several Zee TV shows in the past including like Ghar Ki Lakshmi .
Betiyaan, Naagin & Maa.

Stay tuned as Punar Vivah premieres on Monday, February 20 and airs every
Monday-Friday at 10:30 PM, only on Zee TV.



About Zee TV:



Zee TV, the flagship channel of Zee Entertainment Enterprises LTD was
launched in October 1992. With a reach of more than 167 countries and access
to more than 500 million viewers globally, Zee TV has created strong brand
equity and is the largest media franchise serving the South Asian Diaspora.
Realizing its strength in programming and the need for Indian entertainment
in the overseas market, it launched Zee TV in the UK / Europe (1995), the
USA (1998), Africa (1998) and is available across five continents. Nearly
two decades since its launch, Zee TV has driven the growth of the satellite
and cable industry in India. The popularity of Zee arises from its
understanding of Indian culture and beliefs which are depicted in its
programming.

Zee TVs programming delivers a variety of choices for all segments of the
audience, including primetime drama series, television movies, theatrical
films, specials and daytime dramas. A frontrunner in bringing innovative
programming to its viewers, the new positioning with the brand slogan 'Umeed
Se Saje Zindagi' is about a celebration and vindication of a woman's
emerging beliefs and a reflection of her changing hopes, dreams and
optimism. Since its inception, the channel has introduced ground-breaking
programming like Just Ek Minute,

Saapseedi, the popular game shows, Tara, Banegi Apni Baat, Antakshari and
blockbuster programming like Sa Re Ga Ma, Dastaan, Chattan, Hasratein and
Sailaab. All these programmes proved to be major successes with local
audiences and set benchmarks for television. Other original programming
includes Zee Horror Show, X-Zone, Saturday Suspense, Rishtey along with
dramas like Amaanat, Ashirwaad, Basera, Koshish Ek Asha and Mehendi Tere
Naam Ki.

Today the channel has a multi-genre offering and is living up to its image
of being a socially conscious channel. With path breaking shows like Hasne
aur Hasane Ka Tonic Ladies Special, Agle Janam Mohe Bitiya, Hi Kijo, Aapki
Antara, Pavitra Rishta, Shree, Maayka, Ghar ki Lakshmi

Betiyann and Sa Re Ga Ma Pa L'il Champs, the channel has established icons
such as Laali, Archana, Antara, Lakshmi and Saraswati to name a few. Zee TV
also carries the proud tag of being the pioneer of the musical show, Sa Re
Ga Ma Pa and dance reality show, Dance India Dance.

RELIANCE BROADCAST LAUNCHES ჈OOSE YOUR SET-TOP-BOX WISELY⠼/span>CAMPAIGN

TO EMPOWER CONSUMERS WITH INFORMATION TO OPTIMIZE ON DIGITIZATION

ENABLE OPERATORS TO BUILD BRAND EQUITY

RBNL ALREADY DISTRIBUTES A ROBUST TELEVISION BOUQUET OF 7 CHANNELS

CHANNELS AVAILABLE ON TOP DTH PLATFORMS LIKE RELIANCE DIGITIAL TV, TATA SKY, VIDEOCON, AIRTEL, DISH TV

26 WEEK CAMPAIGN ACROSS PRINT, TELEVISION, OUT OF HOME AND DIGITAL

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Mumbai, February 8, 2012span>Digitization is all set to revolutionize the television viewing experience, and while operators are undertaking activities to build their brand equity and ensuring that they gain from the eminent shake-out, the consumers are understanding that the power to enhance their television viewing experience will now lie with themselves. Reliance Broadcast Network, which has, in a little over a year successfully created a bouquet of a slew of channels through a well crafted strategy, has conceptualized a campaign that excellently complements its television broadcast business. Aptly titled oose Your Set-Top-Box Wisely⼯b>, the campaign is tailored to increase awareness and empower consumers with adequate information to make the right choice while choosing their set top boxes, while parallely enabling operators to build their brand equity.

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Come digitization, the discerning consumer would look for quality, variety and a strong value proposition and operators who have the potential to offer these will stand to gain significantly. Backed by the belief that ᣯntent is the cornerstone for success⠡nd a deep understanding of the discerning consumers⠤emand for quality and variety entertainment, the Company has positioned its 7 Channel strong bouquet to cater to a wide viewer palette:

1.ࠠ࠼/span>BIG CBS Prime, a male skewed premium entertainment Channel (male 15+, SECA,7 metros)

2.ࠠ࠼/span>BIG CBS Love, the first ever international womenⳠentertainment channel (female 15+, SECA,5 metros)

3.ࠠ࠼/span>BIG CBS Spark, the first ever International youth Channel (4-24, SECA,7 metros)

4.ࠠ࠼/span>BIG MAGIC, a variety entertainment Channel for the Hindi heartland (CS 4+ MP,UP, Bihar)

5.ࠠ࠼/span>Spark Punjabi, the countryⳠfirst International Punjabi Channel (CS 4+, Punjab, 1mn+)

6.ࠠ࠼/span>BIG RTL Channel in the action space

7.ࠠ࠼/span>BloombergUTV, IndiaⳠpremier Business news channel (male 25+, SEC A, 7 metros)

With the latest freshest, hottest content from America through BIG CBS Networks, Indian homes can continue to enjoy an unparalleled viewing experience of their favorite international shows. Similarly, the first International Punjabi Channel - Spark Punjabi ensures the PHCHP region also enjoys the best international content, dubbed in their local language. BIG MAGIC is the Hindi heartlandⳠonly variety entertainment channel offering the best home grown content, which meets local sensibilities and is already a favorite amongst consumers. BIG RTL will bring with it some of the best reality and action programming from the world renowned RTL Group, which also houses Fremantle. And finally, BloombergUTV, powered by Bloomberg, the final word in business news globally, offers Indian viewers a differentiated business news viewing experience amongst the monochromatic competitive offering. The channels come together to offer both consumers and operators an excellent offering.

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The multi-media campaign will spread across television, radio, out of home and the digital platforms and will be one of the largest initiatives in this space by any broadcaster. The campaign will be further sustained over the next 26 weeks across all Reliance Group platforms, including BIG FMⳠ45 station radio network, itⳠout of home arm - BIG Street, its 7 Channel Television network and its digital platforms.

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Speaking on the Campaign, Mr. Vishal Rally, Business Head, BIG CBS Networks said, gitization will usher a new era of television broadcasting and the Choose Your Set-Top-Box Wisely campaign has been conceptualised and designed to benefit multiple stake-holders across consumers, operators and the channels. We are excited to present the most distinctive and eclectic content mix to the Indian viewers through our bouquet of channels, and encourage them to make a wise decision so they can continue to enjoy experience.>

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Reliance Broadcast Network Ltd.

Reliance Broadcast Network Limited is a multi-media entertainment conglomerate with play across radio, television, intellectual properties and out of home. It is part of the Reliance Group and specializes in creating and executing integrated media solutions for brands. 92.7 BIG FM IndiaⳠlargest FM Network with 45 stations, reaching over 4 crore Indians each week. BIG CBS A joint venture with CBS Studios International, USAⳠNo. 1 TV broadcaster which has launched 4 Channels, BIG CBS Prime, BIG CBS Love, BIG CBS Spark and the first international Punjabi Channel Spark Punjabi.‰G MAGIC marked the CompanyⳠentry into the regional entertainment space, positioned as IndiaⳠonly Channel exclusively for the Hindi Heartland. BIG LIVE This division develops, executes and markets Intellectual Properties, integrated across RBNLⳠmedia platforms. BIG PRODUCTIONS - This division functions as a television content production house catering to the diverse creative needs of the Indian television landscape. BIG STREET In the business of acquiring and marketing of long term premium out of home inventory. For more information, log on to: www.reliancebroadcast.com

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Warm Regards,

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Madhavi Mhatre| Senior Associate Consultant
ZZEBRA Public Relations Limited
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D: 022.42005020 | O: 022.42005000| M: +91 9867841985| F: 022.42005001
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RAJESH KHERA : LEARNING TO BE FRIENDS

Rajesh Khera, after his elimination from the, Survivor India, series has wisened up to what it means to the new definition of friendship. 㙥s I am disappointed by my ouster from the show. We all would be if we are expected to do well & fall short. I was sure i was on the right track on Survivor India but was derailed.

He goes on to say, ery moment in life is a choice. I understand, itⳠtough, but i am sure i had it in me. I was assured by Timmy Narang that he is okay with the plan and that he would vote along with us to evict michael .ȩs voting against me came as a bolt from the blue.

Rajesh then went on to blame himself for this situation. ought to have been aware of the scheming Timmy who used all his made-up-magnetism to boot me out of the show.ࠉt is the gullible like us who fall prey to such Timmy Narang's who are most prone to backstabbing you at the opportune moment. Timmy is like the proverbial snake in the grass.

On further probing Rajesh reveals, understand that one of us had to go, as per the format of the show. In fact, in our discussion it was pretty clear that it would be Michael who would be eliminated from the series. I took TimmyⳠword at face value & am paying a price for my honesty & placing implicit trust in him. I hate being a victim of such dirty politics. ItⳠ traumatic to learn that Timmy not only betrayed our trust but also back stabbed us by revealing the plan to Michael,harrison,priti and sai.That was absolute treachery & the least one would except in terms of uprightness.

Rajesh, was purged from the show in the February 4 episode after a historic double voting round that had never happened earlier on the gruelling series Survivor India, that tested its participants endurance skills like never before.

ont face="Trebuchet MS, sans-serif">A pulsating & historic tie between Michael & Rajesh came forth in a nerve-wracking finish as both got equal votes from the tribe members. It was then left to a second round of voting when Timmy Narang, did a flip-over & chose Michael over Rajesh.Show-watchers vouch for the fact that it was Timmy NarangⳠinsecurity that led to his voting against Rajesh who bonded greatly with Abhinav whom he saw as a threat.

A restive Rajesh Khera, is still recovering from the conniving ways of the world.

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Thanks

Palak

9819280169

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