Prime vedio

Prime Video, India’s most loved entertainment destination, recently released the latest edition of O Womaniya! report, the most definitive study on female representation in Indian entertainment. The report is researched and curated by media consulting firm, Ormax Media, produced by Film Companion Studios, and championed by Prime Video. Some of the most prominent names from Indian entertainment met at the O Womaniya! 2024 roundtable to discuss the report, challenges and solutions. This includes Ananya Panday, Richa Chadha, Shakun Batra, Nikkhil Advani, Parvathy Thiruvothu, Ishita Moitra and Stuti Ramachandra, Director & Head of Production, International Originals, Prime Video, India, along with moderator, Anupama Chopra. Sharing a powerful anecdote about her Gehraiyaan co-star Deepika Padukone, Ananya Panday revealed, “When I started out in the industry, I didn't really know that one could really stand up and reinforce what they want. I used to simply do what I was asked to do. Deepika is a woman who stands up for every person on the set, in a very polite way. Because whenever a girl speaks up she is called bossy, or difficult to work with, but she used to convey her needs in a very polite and empathetic way, which made me realize that there is a way in which you can do this.” This experience marked a turning point for Panday. “Deepika inspired me as a younger female actress to go on further to make a change. Now I do speak up when I am not comfortable doing certain things or saying certain things, because I don't want a young girl to be spoken to in a certain manner because I am being shown like that on-screen. So now I am way more conscious about my choices, more than I have been in the past,” she added. Watch the full roundtable here: https://youtu.be/h1lDiPx1ODw Spearheaded by Ormax Media and Film Companion Studios, and championed by Prime Video, in its fourth edition, the O Womaniya! 2024 report, evaluated 169 Indian films and series across 9 Indian languages released in 2023 on streaming services and in theatres, showing a widening gap in female representation between theatrical and streaming content, with streaming continuing to lead the change. Access the complete report here www.owomaniya.org