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Vatsal Asher is the first Indian to join the ECHO Board of Governors International ECHO arrives as DMA ASIA ECHO Awards Mumbai / New York 24th July: ECHOs, since 1929, represent the high-water mark in talent and achievement for the data scientists, data-inspired creatives, data technologists and data-driven marketers who are creating meaningful and measurable impact on people, brands and businesses worldwide. Although the focus of the ECHO Awards is on the talent of the award winners, there is also a great deal of talent behind the scenes. The high caliber represented by the ECHO Board of Governors sets the ECHO Award apart. The ECHO Board of Governors represents the curators of greatness. Vatsal Asher, Founder & CEO of the DMA Asia is the first Indian to inducted to the prestigious DMA International ECHO Board of Governors. The DMAi CREATEFFECT awards in alliance with the International ECHO have been conducted for the last 7 years from India and Asia. This year onwards for the first time in its history, the DMA International ECHO awards have permitted the Asia & the Latam DMA to run local ECHO editions. In an another first, Entrants to the 2018 DMA ASIA ECHO get deeply subsidized fees, extended deadlines, winners fast track to the final round and a host of market suited specific bouquet of local benefits including round the year learning & networking events. Speaking on the occasion, Vatsal Asher said: We have come this far is thanks to the unflinching support from progressive CMOs, agency leaders and every entrant over the years. Our representation at the international board reflects the growing importance and success of outstanding marketing from India & other progressive Asian nations. I am honored to represent the interests of all Asian brand marketers & agencies at the board and will work for our region getting increased opportunity & deserving global spotlight. The deadline for the international ECHO entries has passed on Jul 13. Entrants from India / Asia can now participate via the last open door of the DMA ASIA ECHO awards till the final stretched deadline of Aug 3, 2018. There are already 300+ campaigns in fray from the leading brands and agencies. Matt Sullivan, Managing Director, International ECHO Awards, of the DMA / ANA said “We are delighted to have ASIA play a bigger role with the DMA ECHO Awards. Vatsal’s presence at the board will ensure that the voice of brands & agencies from the region is actively represented at the board meetings. The enhanced alliance aims to helps improve participation from the region at the International show. We welcome him to the board & look forward to all the great work from ASIA having the chance to truly shine.” Winners at approved international shows & also for shows from India run by the Ad Club ( Abby, EMVIE, EFFIE ), Kyoorius, Campaign India Digital Crest, e4M IDMA awards, Afaqs awards are entitled to enter at early bird prices & also fast track to R2 at the ASIA ECHO edition improving their chances of winning significantly locally & also at the International. The Awards gala for ASIAN edition will happen in Mumbai on 27th September along with the 8th DMA India Annual. The International Edition is scheduled for 8th October at Las Vegas along with &THEN! the DMA Annual Event. More details for the 2018 DMA ASIA ECHO Awards can be found at http://echo.awards.asia