New Delhi, 18th June 2019 – OPPO, the leading global smartphone brand, has emerged as the third most trusted smartphone brand in India in 2019, according to a report released by brand analytics firm TRA Research. OPPO has also secured an overall 28th rank in TRA’s Brand Trust Report, 2019. OPPO climbed up seven ranks to secure this year’s third spot in the top 10 Most Trusted Smartphone brands in 2019. OPPO was recently recognized as the most-preferred innovative handset brand in the premium segment, as per an independent study conducted by the analyst firm CyberMedia Research (CMR).
The brand’s continuous endeavour to provide consumers with top of the line technological innovation has helped it retain its spot in the top 10 smartphone brands in India. OPPO has been at the forefront in addressing consumer needs through cutting-edge innovations such as motorised camera, 10X Hybrid Zoom, fast charging with VOOC and SuperVOOC technology, in-display fingerprint scanner in budget segment, bezel-less screen and many others.
OPPO has constantly led with industry-first technology and has grown to be known for its consumer-centric innovations providing the consumers to have a more convenient and connected lifestyle. OPPO is also committed to provide holistic services from pre-sale offers to after sale services supported by OPPO Experience Consultants (OEC). OPPO continues to build on its core competencies to lead the future and become a popular cultural and technical brand for consumers. With one of its biggest R&D centers located in Hyderabad, OPPO plans to intensify its pursuit of innovation in India and increase production through its state-of-the-art manufacturing facility in Greater Noida.
About OPPO
OPPO is a leading global smartphone brand, dedicated to providing products infused with art and innovative technology. Based on the brand elements of young, trend-setting and beauty, OPPO brings consumers superior experience of digital life through internet-optimized products that offer best in class services. The brand started the era of Selfie beautification and has set itself apart by introducing the motorized rotating camera, the Ultra HD feature, 5x Dual Camera Zoom technology. OPPO's Selfie Expert F series launched in 2016 drove a Selfie trend in the smartphone industry. In 2017, OPPO was ranked as the number 4 smartphone brand globally, according to IDC. With more than 200 million consumers, OPPO’s business has covered 40 countries and regions with 400,000 stores and has 4 R&D centres worldwide, providing excellent smartphone photography experience young people around the world. In 2018, with the launch of Find X, OPPO introduced panoramic arc design with a screen ratio of 93.8%, the largest screen-to-body ratio in the mobile phone market today. In addition to this, OPPO recently introduced SuperVOOC flash charging technology with the launch of R17 PRO and strengthened its commitment to India by setting up an R&D centre in Hyderabad with a focus on enhancing the smartphone ecosystem in India.
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