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Tiger Shroff joins the 6 Pack Band 2.0 for mental disability awareness with Y-Films & Brooke Bond Red Label Brooke Bond Red label 6 Pack Band 2.0 comprising of 6 differently abled teens launch new single, ‘Dimaag Ke Taale Tod Na’ Watch here: https://youtu.be/tcnzdxxw7LY Mumbai, August 16, 2018: Being differently abled is not a choice, however acceptance certainly is. And the youth film studio of Yash Raj Films, Y-Films, launched India’s 1st Isspeshal band, the Red Label 6-Pack Band 2.0 comprising of 6 teens between the ages of 13 to 18 [3 girls, 3 boys] with special needs but incredible music skills, drive and passion in partnership with Brooke Bond Red Label with exactly that as an agenda. To build awareness and acceptance on Mental Health & Disability. And now Bollywood Superstar Actor-Dancer-Youth Icon, Tiger Shroff has joined hands with them to get the message out there to as many people as possible. Says Tiger, “Children are our future and it was so inspiring to get to know and perform with the 6-Pack Band. I love how each one of them takes each day as it comes with a smile. I think all of us can learn how to be more patient, understanding and accepting of all our differences and make this world a more inclusive place. I’m grateful to have been part of this for it has certainly taught me to value life a little more!” The song is a thumping new Bhangra Pop track titled, “Dimaag Ke Taale Tod Na” that’s sung by the band, also features Mika Singh and has been composed by Shameer Tandon with lyrics by Kumaar. It urges people to open their minds against biases, prejudice and accept people irrespective of their differences. The music video featuring Tiger Shroff has actually been inspired by a real-life incident involving a differently abled person who was bullied. An experience that most special needs people and their parents have been through at some stage. The video is directed by Y-Films’ Sakshi Gurnani, and the project is conceived & produced by Ashish Patil, Head of Y-Films curated by Shameer Tandon. The 6-Pack Band is here to show the world that no disability can hold you back if given the right kind of love & support. General Manager, Brooke Bond Red Label, Hindustan Unilever says, Brooke Bond Red Label believes in urging people to question their prejudices and open their minds to the possibilities that a more accepting world open up. We are delighted about the launch of Brooke Bond Red Label 6 Pack Band 2.0’s next song which is yet another call for a more inclusive world. President-Client Leadership, Mindshare, Amin Lakhani says, "The 6 rockstars of Brooke Bond Red Label 6 Pack Band 2.0 are ready to melt hearts, yet again, with this song. Changing mindset is a steady and gradual process and with this number we strive to get closer to doing just that. Having a personality like Tiger Shroff on board, embracing, motivating and loving these kids with sheer genuineness is just what we needed to drive our message even more strongly. We're really excited on this one!" Head of Y-Films, Ashish Patil adds, “Get ready to roar, as Tiger joins the 6-Pack Band 2.0! It’s amazing to see a young icon like Tiger come on board with us to not just make movies or music but to make meaning. Together we’re really hoping to open up a few minds and hearts along the way to make this world a more isspeshal place!” 'Dimaag Ke Taale Tod Na' is now live on YouTube.com/yfilms : https://youtu.be/tcnzdxxw7LY Facebook page: https://www.facebook.com/YFilms/videos/283990962386603/ The Brooke Bond Red Label 6-Pack Bandmates are: Ananya Halarnkar Anjali Ramesh Maitreya Matale Paarth Padhye Prerna Agarwal Rishaan Patil Music Video Credits: Director: Sakshi Gurnani Production House: Those Guys Productions Executive Producer: Vivek Gupta Producer: Shachi Malhotra First AD: Jacob Mathew Directors Assistant.: Amber Roberts Cinematographer: Varun Sud Second Unit Cinematographer: Kavish Agarwal Second Unit Director: Ashish Patil Line Producer: Karan Kirar Choreographer: Bunty Costume Stylist: Chetna Rawat Production Manager: Shashank Bhat Costume Assistant: Sakshi Chopra Make-Up Artiste: Saakshi Malhotra & Sheetal Sohoni Hair Stylist: Heenal Gohil & Rehan Tambe Location: Shubham Villa, Madh Catch us on… escription: cid:image001.png@01D06282.E58FC720/YFilms escription: cid:image002.jpg@01D06282.E58FC720/YFilms escription: cid:image002.jpg@01D06282.E58FC720/The6PackBand cid:image006.png@01D36BA5.3F056390/yfilmsofficial About Y-Films: Y-Films is the dynamic, vibrant start-up at the intersection of films, creativity and youth culture that hopes to challenge the norm and detonate boundaries. Giving the youth a creative outlet and voice that will entertain and unite on film and beyond. A studio that promises to deliver kick ass content of the youth, by the youth, for the youth. And be a platform for talent – both on screen and behind the scenes – that will break and set new rules of story-telling. Wanna know more? Come on in… www.yfilms.in For details contact: communications@yashrajfilms.com About Brooke Bond Red Label Tea: Brooke Bond Red Label is India’s No. 1 Tea brand which has been bringing people together over tea for over 110 years. Brooke Bond Red Label’s purpose is to help people find common ground over a cup of tea, which makes the world a more welcoming place. Towards this purpose, the brand has created some ground-breaking TV Commercials, conducted bold social experiments and sponsored India’s first transgender music band.